By Satya Bhat, 23 February 2011
I was invited by a friend to attend a talk by Sarah Rutherford-Smith who is a PHD law student and a lecturer at UNISA. She is conducting a research on taking a different approach to animal rights so that society can view it differently.
The event was hosted by the Vegan Society at a small cafe called Love and Revolution, which is in Melville. It is a homely place that offers hot and cold drinks, various sandwiches, yummy vegan cake and a variety of books to read. It is a social hub for people who have respect for others, even if their views are different.
As I entered the cafe the place was full of people chit chatting. I met a few of my friends there but my taste buds were calling me to the dessert or was it the dessert calling my taste buds? I was told that there were vegan chocolate brownies and I just had to pamper myself, so I made my way to the till and was welcomed by the lovely Ishtar and Jasmyn who are partners and co-owners of the cafe. They know by now about my sweet tooth and cravings for desserts.
Sarah’s talk began just 10 minutes after I arrived. 26 people attended the talk and there were some heated discussions which lasted an hour. Sarah started off explaining how the case of the Ukweshwama-Zulu bull-killing ritual was brought to court by Animal Rights Africa (ARA) to stop the killing of the innocent animals, but the case was rejected on grounds of “freedom of worship and religion”. She went on to talk about Rastafari lawyer Gareth Prince who challenged the court for the use of cannabis in accordance to his Rastafarian religion. The South African government disagreed stating that “any religious practises must be conducted within the framework of the law and must, if necessary, be adapted to comply with the law, as a failure to do so will result in anarchy”. The point of these examples was to express how the court and society find rituals and culture to be of great value and influence but also seem to consider the law. It made me wonder that the law seems to take the use of dagga to be more of a crime than killing of an animal.
Sarah mentioned how society views vegans as activists or protesters, often portraying a negative image. So the idea was to consider veganism as a form of culture rather than an animal rights movement. Cultural rights brings more focus on oneself and society which some people may find easier to relate to. It seems that society is more about oneself; same cause just a different approach to get what we want. Our approach must not be aggressive but we could rather plant a thought in a person’s mind. Veganism should be seen more as a way of life.
So how can we get society to see what we are all about and bring some sort of understanding? Let us think about branding. Sarah mentioned that when people have to decide where they should put a donation: breast cancer or animal rights, most often the answer is breast cancer, not that people may think that breast cancer is more important than animal rights, it’s just that the awareness of breast cancer is greater. So when we try and portray animal rights we should consider slogans, symbols and brand equity: “What do people want to be associated with?”
After a 20 minute talk the floor was open for discussion. Some people were open to Sarah’s idea, while others were very sceptical. So the main question that was raised: When and how do we start this religion? We could try by being positively visible to others to bring more awareness to all. A great start would be by marketing at schools, universities and colleges, after all, the younger generation are the future of our country.
Allow people to take their own steps to veganism: remember a small step can lead to a giant leap. For some it’s easy – it can all happen in a day but for most it takes some time, for example starting with the programme of Meat Free Mondays which Fry’s and Vegan SA supports. People can be educated in increments rather than being overwhelmed by it.
Open people’s minds to look at animals differently: we find many people who adore their animal companions and would never want any harm to them, so use what people can relate too, to follow a good cause. Try and make animal activism socially acceptable by involving celebrities and talking about it without bringing any judgements on others.
A man who has started a vegan catering company mentioned that most of his customers come there because the food is tasty, healthy and quite affordable, not because of animal rights. Yet when you look at it, tackling what people want (like healthy living), in turn we can tackle what we want (like animal rights). More people read the newspaper, a glamour magazine or a “you” magazine than they would a vegan one, so why not put a vegan/animal rights article where the public can easily view the information?
There were also people who absolutely disagreed with everything above. They did not feel that we should be branded or labelled and that people should naturally from their hearts know what is the right thing to do. But off course, everyone is different and if we want to influence everyone we should think as if we are the other person.
The discussion ended off with the Vegan Society mentioning that there would be more events and picnics yet to come with the next one at Leafy Greens in Muldersdrift around the 13 March 2011.
On a similar note, a friend showed me this piece on a blog which I think is worth reading; it’s called ”It doesn’t matter if we are right”
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We all had to bring a vegan item to share with each other. Something like a Potluck Picnic. So I decided to make a traditional Konkani dish called ‘Muskud’, which is like a semolina banana pancake. It is one of my favourite sweet dishes, but off course nothing can beat the ones made by my mom!
I was quite sceptical as everything would be raw, yet excited to try something new. The menu included; Sushi, Teriyaki Vegetables and Green Tea Ice-cream. I thought: raw vegan sushi? Is sushi not normally made with rice? How would we make it? Parsnips … words cannot describe it! But let me try. Brittany made magic – converting simple to amazing! My absolute favourite: Sushi and the Green Tea Ice-cream! YUM is an understatement.
Being quite a new bird to raw food, I decided to make a salad consisting of avocado, cucumbers, bell pepper, tomatoes, onions, sprouted brown lentils, raw flax seed powder, raw sesame seed powder and crushed sun dried curry leaves. It took me 3 days to sprout my own beans and I was so proud of them.
This book is for the most part a balanced account of one man’s search to find out more about the food he was eating, spurred on by the prospect of fatherhood. So started Safran Foer’s 3 year journey of exhaustive research, night time trips to factory farms and first hand accounts of this controversial industry by those on the front lines on both sides of the fence.
She tackles many of the myths and misnomers we as a society have been fed regarding the importance of meat and dairy in our diet. Silverstone effectively deconstructs the publicity machine that led to society adopting the belief that animal products are an essential part of the human diet and provides readily available alternative sources for the nutrients we’ve come to believe can only be found in animal products, like calcium and protein.
The Cape Grace is everything one would expect it to be; we were welcomed by the restaurant staff and were seated at a table that had a beautiful view over the yatch harbour. The Vegan Tasting Menu consisted of 6 dishes with complimentary wines, but as TT`s we did not drink the wine. However we die taste 3 of the dishes…
VSA: How did you gain an interest /experience of vegan cuisine?